Identifying and Managing Customer Expectations

Duration

6 Hours

Conduct

Classroom

Duration

6

  Hours

Conduct

Classroom

Description

Have you ever wondered what makes businesses and brands successful? Is it their innovative products, their effective processes or just luck?

In this workshop you will learn what successful companies do before they start building a product or service.

They look at their customers!

Customer-centric companies as a whole know that their customers are the most important factor and lifeblood of the business. These companies always make efforts to anticipate customer needs and exceed – consistently – their expectations.

Informations

6 Hours
Classroom: 188 Syngrou Andrea Avenue, 17671 Kallithea Attica & e-class platform
Certificate provided

Listening to customers

  • Focus groups
  • Ways of making comments and decisions
  • Contact points in the business
  • Salespeople and customer service
  • Web, email and social networking

Observing your customers

  • Investigating customer needs
  • Current and desired situation
  • Bridging the gap

Managing customer expectations

  • Strategies for Managing Customer Expectations (Habit-forming)
  • Customer Journey Map

Expression of Interest